Branding
Your brand isn’t just your logo, tagline, and some colours. It’s a combination of the identifiable visuals, unique aesthetics, and purposeful messaging that makes your customers feel who you are.
People love to say you only get one chance to make a first impression, and when it comes to your business, that is branding. Think of all the immensely hard work that you put into your business, to create something great and of value for people. All the aspects of branding – the visual design, the architecture, the positioning, the tone, the word choices – these come together to create an immediate visceral connection that lets someone know & understand the core of all that hard work. It lets someone know “this is who we are, what we stand for, what you can expect from us”. Boom!
Brand Identity
Need a standout logo? We’ve got you. Already have a logo but need it refreshed? We got you. Happy with your logo but lacking in other parts of your brand identity? You’re not going to believe this, but we’ve got you. Your brand identity should be personal, reflective, stimulating, and consistent across every area your brand touches.
Brand Messaging
What’s the point of your business? We get that for you it may be passion, or profit, or both. But think like a consumer. What’s the point? Why should I bother? What’s interesting or unique about what you do? Do your values align with mine? Why should I care? When we develop brand messaging for your business, we answer these questions using clever, authentic language that you’ll see extend throughout all aspects of how your brand communicates.
Web Design & Development
This is probably the most common element of visual branding after a logo. We don’t even need to discuss the importance of a website because the fact that you’re reading this sentence on our own website implies you’re savvy enough to be looking for high-level creative support, meaning the understanding of a website is beyond obvious to you, so we’re not going to bore you. Simply put: a good website will do many, many things, and an excellent website will turn browsers into buyers. Guess which types we build?